Gil-Ad Schwartz

 

“Takes the science of writing persuasive advertising that SELLS for any product or service, and makes it simple.”

Scott Murdaugh,
Marketing Strategist
Springfield, MO
MakeStuffSell.com

~

“Gil-Ad Schwartz could very easily become the next Gitomer for the Advertising world. His style brings to the forefront common sense that relates direct to profits.”

Kim Kalan,
VP Marketing & Sales
Route 29 Caramels
Golden Valley, Minnesota

~

“I’ve long said that the best copywriters also make great teachers, with that rare ability to make key points so clear and easy to understand -- they seem obvious... Gil-Ad Schwartz proves that point, presenting deep concepts with a practical, easy-to-grasp approach.”

Alan Carr, Author,
Carr’s Copywriting Checklist for Professional Copywriters

Madvertising - How to Attract Clients with the Science of Salesmanship

Madvertising

How to Attract Clients with the Science of Salesmanship

Why does most advertising fail? Why is conventional marketing advice a recipe for wasted money? Why should you be worried if your ad agency has a wall full of prestigious awards?

In Madvertising, maverick “civilian consultant” Gil-Ad Schwartz reveals how conventional wisdom cripples our marketing efforts - and how to harness the science of salesmanship to create compelling, persuasive advertising. Schwartz’s secrets include:

Based on over 110 years of controlled research conducted by direct response advertisers, Madvertising is a straight-talking guide to producing ads that work in the real world.

Go to Amazon.com >>>

 

“Gil-Ad’s advice is direct and actionable... His insights on salesmanship, customer- (not company-) focused ads and measurable results are refreshingly simple.”

Chris Williams,
MBA (Harvard)

~

“Concise and credible... takes much of the confusion and clutter out of what good advertising is all about.”

Tim York, CEO
Unistraw Int’l Ltd
Sydney, Australia

~

“The letter Gil-Ad wrote for us got a 6% response rate and brought in over £23 for every £1 we spent on the mailing. It is -- by far -- the most successful fundraising package in the club’s history.”

Philip Young,
Secretary 2011-13
Oxford University
Pistol Club

~

“[15-minutes of advice] like a college course in sales copy.”

Will Atkinson
Texas-based online entrepreneur

~

“You are amazing in your copy, I love the [headline idea], that is light years ahead of what I had and that was just off the top of your head. Wow.”

Edward W. Smith, MBA
New York

Contact
* required fields





Captcha image

Can't read the image? Click here to refresh.

Thank You

Thanks for your message. I’ll get in touch with you ASAP.
- Gil-Ad Close this window